Drive more online sales with our e-commerce SEO calculators. Quantify the revenue impact of optimizing product pages, category pages, and recovering abandoned carts.
Estimate the revenue uplift from improving a product page's ranking and earning rich snippets in search results.
Solve a common e-commerce SEO problem. Calculate the revenue uplift from fixing keyword cannibalization and consolidating authority into a single, powerful category page.
Understand the full value of your content. Measure both the direct and assisted revenue from your informational blog content to see its total impact on the customer journey.
Compare the long-term profitability of SEO against PPC for your online store using e-commerce specific metrics like ROAS and profit margin.
Recapture lost sales with SEO. Estimate the revenue you can recover by ranking for the follow-up research queries your cart abandoners are searching for on Google.
For online stores, SEO is about attracting qualified buyers and maximizing revenue per visitor. These tools help you quantify the value of optimizing your most critical pages—your product and category pages—and turning visitors into loyal customers.
Well-optimized category pages are crucial for ranking for broad, high-volume keywords. Our Category Page ROI Calculator shows the value of fixing issues like keyword cannibalization.
Your product pages are where the final conversion happens. Optimizing them for long-tail keywords and rich snippets is key. Use the Product Page ROI tool to model the impact.
Over 70% of shopping carts are abandoned. Ranking for research queries that users make after they leave can bring them back. The Cart Abandonment tool quantifies this opportunity.
Category pages target broad, high-volume keywords (e.g., "running shoes"), while product pages target specific, long-tail keywords (e.g., "Nike Air Zoom Pegasus 39 size 10"). A strong e-commerce SEO strategy needs both to capture users at different stages of their search.
It's very important. A blog allows you to attract top-of-funnel customers who are researching problems your products can solve. For example, a post on "how to choose the right running shoes" can attract new customers and then guide them to your category and product pages.
Faceted navigation allows users to filter products (e.g., by size, color, brand). If not handled correctly with canonical tags or `robots.txt`, it can create thousands of low-quality, duplicate pages that waste Google's crawl budget and dilute your authority. Proper technical SEO is crucial here.
Using Product schema markup can make your pages eligible for rich snippets in Google, showing information like price, availability, and review ratings directly in the search results. This makes your listing more appealing and can significantly increase your click-through rate.
Never delete the page, as you'll lose its ranking and any backlinks. If the product is temporarily out of stock, say so clearly and offer an email notification for when it's back. If it's permanently discontinued, 301 redirect the URL to the most relevant alternative product or its parent category page.